Insights

Why Public Agencies Shouldn’t “Hide” Facebook Comments

tripepismith2019-06-25T08:28:19-07:00June 25, 2019|Tags: Best Practices, cities, communications, Facebook, Facebook Page, Hiding Comments, public agencies, Social Media|

Hiding a negative comment on your agency's Facebook Page is a tempting solution that sounds easier than deleting the comment. Don't do it, though.

Choose What You See on Facebook

tripepismith2019-05-29T07:28:44-07:00May 29, 2019|Tags: Algorithm, Choose What You See, Facebook, Mark Zuckerberg, Marketing, News Feed, Notifications, Organic Reach, Paid Reach, Settings, Social Media|

A surefire way to ‘beat’ Facebook’s pesky algorithm.

Telling Your Agency’s Story Through Social Media

TSASaraM2019-04-29T20:46:30-07:00April 29, 2019|Tags: Community Engagement, content creation, local government, measuring objectives, Social Media, Social Media Management, Social Media Marketing, social media strategy, storytelling, tripepi smith|

Tell your agency's story through social media.

9 IT Concerns for CMs Leaving

TSASaraM2019-04-12T10:00:04-07:00April 12, 2019|Tags: city management, City Manager, departure, exiting job, information technology, IT, job departure, leaving job, local government, preparation|

Addressing IT concerns for local government managers leaving a position.

Spring Cleaning: 6 Steps for Getting Your Communications On Track

ryder2019-03-20T10:21:39-07:00March 20, 2019|Tags: collateral, communications, Graphic Design, Marketing, Social Media, spring cleaning, Tips, tripepi smith, website|

Spring is in the air, nature is shaking off the last remains of winter, and the outlook on your year is [...]

Why Typography is Important

tripepismith2019-02-08T16:49:14-08:00February 8, 2019|Tags: brand, brand awareness, branding, fonts, Graphic Design, identity, Renne Public Law Group, RPLG, san serif, serif, tripepi smith, typography|

Here's why choosing the right typeface is important for your brand.

The Top 4 Social Media Platforms for Public Agencies (And How to Use Them)

tripepismith2019-01-31T12:36:37-08:00January 31, 2019|Tags: Facebook, how to use social media, Instagram, LinkedIn, local government, Marketing, networking, nextdoor, platform, public agencies, Social Media, strategy, Twitter, youtube|

With so many social media platforms out there, it can be difficult to discern which ones are best for reaching residents and business owners within your city.

Nextdoor & Police Angst: Reporting Crime Through Nextdoor

tripepismith2019-01-04T18:09:02-08:00January 4, 2019|Tags: community, crime & safety reports, law enforcement, neighborhood, neighbors, nextdoor, police, posts, public safety, reporting crime, Social Media, Urgent Alerts|

Residents are using Nextdoor to report crime and police aren't happy about it.

Living Coral in 2019

tripepismith2018-12-31T11:06:06-08:00December 31, 2018|Tags: 2019, Color of the Year, Hue, Living Coral, Marketing, Pantone, Pantone Color Institute|

Pantone has announced its Color of the Year for 2019: Living Coral.

Capture Your Wins

tripepismith2018-12-13T12:05:13-08:00December 13, 2018|Tags: capture accomplishments, imagery, mount, photos, showcase, smart device, smartphone, stock imagery, timelapse, tripod, video, videography|

Here are 13 tips for capturing your agency's wins with high-quality imagery.

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