The City of Palmdale partnered with Tripepi Smith to design a commemorative logo celebrating the City’s DryTown Water Park’s 20th anniversary. The project required careful attention to maintain consistency with previous anniversary designs while incorporating fresh elements to mark the significant milestone.
“DryTown Water Park has been a cherished destination for Palmdale families for two decades,” said City Manager Ronda Perez. “The logo recognizes the importance of honoring this legacy, and we are grateful for Tripepi Smith’s contribution to our 20th-anniversary celebration.”
Tripepi Smith’s Creative Director Kevin Bostwick and Junior Designer Alexis Mendez embraced the challenge of seamlessly incorporating the “20th Anniversary” text into the existing logo, while ensuring the new design would complement the park’s established visual identity. Overall, the approach maintained continuity with anniversary logos from previous years while adding distinctive elements to commemorate this landmark year.
“DryTown’s brand is fun,” said Kevin, “so Alex worked closely with the City of Palmdale to keep the fun in this anniversary version that will resonate with both longtime visitors and newcomers.”
The new anniversary logo will be featured throughout the water park’s 2024 season, appearing on marketing materials, signage and commemorative items celebrating this significant milestone in Palmdale’s history.
For more information about DryTown Water Park’s 20th anniversary celebration, visit the City of Palmdale’s website.
About City of Palmdale
The City of Palmdale is located in the southern region of the Antelope Valley, approximately 60 miles northeast of downtown Los Angeles along State Highway 14. Palmdale is a thriving community with over 167,398 residents. Affordable housing, excellent schools and over 300 days a year of smog-free blue sky contribute to an exceptional lifestyle. Despite its growth, Palmdale continues to cherish the small-town values of a family-oriented community while enjoying all of the conveniences of a thriving metropolitan area.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Santa Paula, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Napa, City of Paramount, City of Tracy, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California City Management Foundation, Renne Public Law Group, West Coast Arborists, Scripps College, Blind Children’s Learning Center and Climatec.
