The Upper Salinas-Las Tablas Resource Conservation District (US-LT RCD) recently tapped Tripepi Smith to help build a new website, tri-fold brochure and branding elements for its Willow Creek Conservancy project.
The US-LT RCD provides technical assistance to land managers in San Luis Obispo County to preserve their natural resources while supporting robust land productivity. The Willow Creek Conservancy is a 358-acre ranch owned and maintained by the US-LT RCD that will help promote and incubate sustainable agricultural practices in the community.
The website and brochure dive into the history of the Willow Creek Conservancy property, its mission and core values and how to get involved. The creative team at Tripepi Smith crafted the logo, style and designs for the website and brochure, led by Creative Director Kevin Bostwick, Senior Graphic Designer Kjerstin Wingert and Senior Business Analyst Melanie James, with support from Junior Web Developer Max Weirauch. Senior Business Analyst Sydni Overly and Business Analyst Peter Johnson handled project management and written content. The website and brochure features photography and drone videography from Business Analyst Nolan Voge.
“We are extremely excited about the Willow Creek Conservancy and its potential to benefit the San Luis Obispo County community, and we couldn’t have asked for a better partner to help develop these resources than Tripepi Smith,” said US-LT RCD Executive Director Devin Best. “We’re grateful for their team’s hard work and expertise in bringing them to life. The website and brochure will educate the community and invite visitors to cherish and protect the Willow Creek Conservancy for years to come.”
“Our team enjoyed helping tell the important story of this new ‘Regenerative Agriculture Workspace’ in one of California’s most beautiful and productive areas,” said Kevin. “Collaborating on this project with US-LT RCD was a chance to turn what we learned about the Willow Creek Conservancy mission into a website and brochure that will both showcase the potential of the conservancy and raise awareness about the importance of collaborative research and education for agriculture.”
For more information on the Willow Creek Conservancy, please visit WillowCreekConservancy.org.
About Willow Creek Conservancy
The Willow Creek Conservancy is 358 acres of unique coastal ranchland in northern San Luis Obispo County. Nestled in the Santa Lucia foothills, eight miles west of Paso Robles, the land is home to oak-studded rolling hills, a creek corridor and diverse wildlife and ecology. USLTRCD is working with the local indigenous tribes to learn more about how the property may have been used by Chumash and/or Salinan tribes, with the goal of incorporating their perspective into future work at the property.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith clients include: City of American Canyon, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Santa Paula, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Napa, City of Paramount, City of Tracy, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California City Management Foundation, Renne Public Law Group, West Coast Arborists, Scripps College, Blind Children’s Learning Center and Climatec.
