Tripepi Smith’s Katherine Griffiths, Sara Madsen, Peter Johnson, Kendall Lowery, Nolan Voge and Olivia Rizzuto will represent the firm at the California Community Choice Association (CalCCA) Annual Conference April 28-30 in Irvine, California.
This year’s theme, Powerful Together, highlights the spirit of collaboration driving innovation in a smarter, more reliable, and sustainable energy future. The conference will feature sessions on regional energy solutions, emerging technologies such as AI, low-cost decarbonization strategies and new funding opportunities to accelerate the clean energy transition.
Tripepi Smith is a proud partner of CalCCA and Megawatt Sponsor of this year’s Annual Conference. At 2 PM On Tuesday, April 28 in the Trabuco Room, Katherine will moderate a panel session, “Rumor Has It: Tackling Misinformation.” The session will explore how CCA leaders can identify, address, and prevent misinformation through proactive communication, stakeholder engagement, and transparency to build lasting public trust.
“We’re excited to connect, collaborate and amplify the voices shaping California’s energy future,” said Director Sara Madsen. “It’s incredibly rewarding to see how our communications work is helping local energy agencies build stronger community connections, increase awareness and foster trust in clean energy initiatives.”
Tripepi Smith is a recognized leader in community choice aggregation (CCA) communications and outreach. The firm’s clients include CalChoice, Clean Energy Alliance, Energy for Palmdale’s Independent Choice, Lancaster Energy and Pomona Choice Energy. Through these partnerships, the Tripepi Smith team has delivered impactful branding, strategic communications planning, program marketing, public and media relations, community engagement campaigns, graphic design, website development, photography and videography services.
About CalCCA
CalCCA was begun in 2016 by six Community Choice Aggregators (CCAs) in California in order to represent the interests of community choice electricity providers at the legislative and regulatory levels. CalCCA now serves 24 out of 25 currently operating CCAs in California. Representing upwards of 11 million customers in 200+ cities and counties, CalCCA uses education, guidance and advocacy in order to promote cleaner energy at affordable prices.
About Tripepi Smith
Tripepi Smith is a California-based marketing, technology and public affairs firm that serves for-profit, nonprofit and public agencies. Its unique mix of marketing and technology prowess provides a competitive advantage to agencies seeking to leverage the internet to achieve their communication goals. The firm provides full content creation services, including: ghost writing, collateral development, photography, video production, aerial imagery, search engine optimization, email marketing campaigns and website design and execution. Tripepi Smith’s diverse clients include: City of American Canyon, City of Calabasas, City of Culver City, City of Cupertino, City of Daly City, City of Duarte, City of Grover Beach, City of Indian Wells, City of La Cañada Flintridge, City of Lake Forest, City of Livermore, City of Malibu, City of Napa, City of Palmdale, City of Paramount, City of Tracy, CalChoice Energy Authority, California Joint Powers Insurance Authority, Santa Clara County Fire Department, Costa Mesa Sanitary District, Rowland Water District, California City Management Foundation, Clean Energy Alliance, Palmdale EPIC Energy, Pomona Choice Energy, Pico Rivera Innovative Municipal Energy (PRIME), Renne Public Law Group, West Coast Arborists, Scripps College, Blind Children’s Center and Climatec.


