Tripepi Smith’s Always-Be-Learning (#ABL) culture drives us to stay up to speed on constantly changing social media platforms. This knowledge empowers our team to track, interpret and adapt to the latest and greatest social media trends on behalf of the public agencies we serve. The following is the latest installment of our regular roundup of social media news you need to know:
- Meta is retiring its standalone Messenger website and will soon direct users to the Facebook app to send and receive messages. The move signals a shift in how the company plans to handle messaging across its platforms going forward.
- Instagram is expanding access to its connected TV app to Google TV devices in the United States, giving more people the ability to watch Reels on their televisions. The push centers on growing Reels viewership and bringing short-form video to larger screens and new formats.
- Threads has made it easier to re-share posts to Instagram Stories with an improved sharing flow that lets users post directly without leaving the Threads app. The update simplifies cross-posting and makes it more convenient to share Threads updates with a broader audience.
- YouTube is expanding its voice replies feature to all creators. This new change will allow creators and their channel managers to respond to video comments with short voice clips.
- X is developing a new label for AI-generated content, which will reportedly require users to disclose when their posts feature media created by AI tools. By flagging “synthetically generated content,” this feature aims to significantly bolster transparency across the platform.
For more #AlwaysBeLearning insights from Tripepi Smith:
- Sign up for our email newsletter
- Add our RSS to your favorite RSS Feed reader
- Follow us on Facebook
- Follow us on Instagram
- Follow us on X (Twitter)
