Tripepi Smith’s Always-Be-Learning (#ABL) culture drives us to stay up to speed on constantly changing social media platforms. This knowledge empowers our team to track, interpret and adapt to the latest and greatest social media trends on behalf of the public agencies we serve. The following is the latest installment of our regular roundup of social media news you need to know:

  1. LinkedIn is partnering with Amazon Ads so brands can use LinkedIn job and industry data to better target ads across Amazon’s streaming TV and digital platforms.
  2. Instagram is exploring bringing longer videos to TV screens as it looks to expand beyond short Reels content.
  3. YouTube is testing a new mobile layout that moves the Home and Subscriptions feeds to the top of the app to make navigation faster and easier.
  4. Meta is developing AI agents that could complete tasks for users as part of its push toward more automated AI tools across apps like Facebook and Instagram.
  5. Threads is testing new music stickers that let users add and play song clips directly in posts to make sharing music more interactive. 

For more #AlwaysBeLearning insights from Tripepi Smith: